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Jul 28, 2009Frontier Airlines Wins First Emmy Award“Leather Seats” Spot Lands Denver-Based Airline First Golden Statuette
DENVER, July 28, 2009 -
Frontier Airline’s favorite “spokesanimals” cleverly explain why you
won’t find a cow on the tail of a Frontier plane in the Company’s first
Emmy-winning television spot. “It would be creepy,” Larry the Lynx so
bluntly sums it up before taking a moment of silence for the cows. The
Denver-based carrier debuted its Leather Seats spot in May 2008
to announce its transition to new leather seats on its entire fleet of
Airbus aircraft.
“Frontier’s spokesanimals are such a significant part of this airline,”
said Director of Advertising Diane Willmann. “We couldn’t be happier to
have received this award recognizing their importance to our brand and
their ability to share news with our customers in an engaging and
entertaining way.”
Frontier celebrates this win with its creative agency, Grey NYC. The
National Academy of Television Arts and Sciences presented Frontier with
the Heartland Regional Emmy on July 18, during a ceremony in Glendale,
Colo.
Visit Frontier’s Facebook fan page at www.FrontierAirlines.com/facebook
for more video and discussions on this and many other topics. To catch
Frontier’s latest advertising spots, log on to our Web site at www.FrontierAirlines.com
and visit the Fun Stuff section.
About Frontier Airlines Holdings, Inc.
Frontier Airlines Holdings, Inc. is the parent company of Denver-based
Frontier Airlines. Currently in its 16th year of operations, Frontier
Airlines is the second-largest jet service carrier at Denver
International Airport, employing approximately 5,000 aviation
professionals. Frontier Airlines' mainline operation has 51 aircraft
with one of the youngest Airbus fleets in North America. Frontier
Airlines' mainline operations offer 24 channels of DIRECTV® service in
every seatback along with a comfortable all-coach configuration. In
conjunction with a fleet of 10 Bombardier Q400 aircraft operated by Lynx
Aviation (a subsidiary of Frontier Airlines Holdings, Inc.), Frontier
offers routes to more than 50 destinations in the U.S., Mexico and Costa
Rica. Starting later this year, Frontier will further expand the
destination options available to its customers with a new codeshare
agreement with Midwest Airlines. For more in-depth information on
Frontier Airlines, please visit its Web site at FrontierAirlines.com.
Photos/Multimedia Gallery Available: http://www.businesswire.com/cgi-bin/mmg.cgi?eid=6016301&lang=en.
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